13 Mar

Protect the Public Lands in Doña Ana County

Category: HTC Newsletters
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 The report, Doña Ana County’s Public Lands and Economic Prosperity, (available at was conducted by Headwaters Economics, a non-profit research group based in Bozeman, Montana that works with local officials, business leaders, and the public to help improve land management and community development decisions.

 The report reviews Doña AnaCounty’s regional economy—along with that of southern New Mexico and the West—and the county’s success in attracting economic growth and rising salaries and wages. It discusses economic trends and the potential for Doña AnaCounty’s public lands to support a growing travel and tourism sector, and also attract new residents, businesses and industries.

 “Southern New Mexico’s competitive strengths and mix of economic activities have evolved in recent years,” noted report author Ben Alexander. “People are moving to the region because of its high quality of life. Services industries that employ a wide range of people—from doctors and engineers to teachers and accountants—are driving economic growth and make up the large majority of jobs today. These industries are raising wages and, along with rapid increases in non-labor income from investment and retirement sources, are helping to elevate per capita income.”

 “Even with the difficult economic times, people are moving to Las Cruces,” said John Munoz of the Hispano Chamber of Commerce de Las Cruces. “The Organ Mountains and our other unique natural areas are on every top 10 list that we make. It’s time we do the smart thing and permanently protect these natural areas so that Las Cruces and Doña Ana Countywill continue to draw new residents and new businesses far into the future.” 

 “In these economic times, Las Cruces and Doña Ana County needs to look seriously at any opportunity that will help positively brand this community and increase interest in visiting, moving to, or starting a business here.  Protecting our world class southwestern vistas and lands can an incredible opportunity for the future of this whole region,” added Russell Larcher, Board member for the Las Cruces Green Chamber of Commerce.

 The Doña Ana Countycase is part of a series of research by Headwaters Economics on the economic role of protected federal lands in the West looking at both past performance and several perspective case studies.

 For example, Headwaters Economics recently completed a study of the economic performance of communities adjacent to large national monuments in the West created in the last generation (a total of 17 monuments), finding that nearby economies grew, adding new jobs, and per capita income increased, in real terms, in every case after the creation of these national monuments (see: National Monuments like White Sands receive between 500,000 and 600,000 visitors every year, making large economic impacts that could only grow in Las Cruces. 

 Headwaters Economics is an independent, nonprofit research group that assists the public and elected officials in making informed land management and community development decisions,



the HTC of southern New Mexico suports this work.

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